walk the path of total traceability and transparency

Digital product passport

The DPP initiative plays a key role in the Circular Economy Action Plan and is expected in key markets by 2027. Instant access to crucial info such as the origin of raw materials, carbon footprint, and recycling or disposal options.

Full traceability and transparency, within reach

DPP as a Service (DPPaaS)

Avery Dennison’s DPPaaS is your complete customised solution from start to finish. Our offering includes consultancy, hardware, software, digital ID technology, physical labels and support services. Thus, we offer brands a comprehensive approach in preparing for the Digital Product Passport (DPP).
With DPPaaS, organisations get everything they need to capture key data for DPP compliance. This includes vital information on the reusability of products so that they can be given a second or even third life.

Take your customer connection to the next level


1. Consumer data
Encourage customer data sharing with irresistible content and engaging experiences. Refine your marketing efforts and increase your ROI.

2. Product ownership
Maintain the connection to the garments you create, even after the sale.

3. Enhanced interaction
Transform your apparel into communication channels. Encourage interaction via social media and build fan communities.


4. Registrations Subscriptions
Strengthen your relationships with customers by motivating them to register with your brand. Explore the possibilities of subscription models to encourage long-term engagement.

5. Loyalty
Offer extraordinary experiences and transform occasional buyers into loyal brand ambassadors.

6. Collaborations
Collaborate with high-profile partners and celebrities. Create additional revenue streams through sponsorship opportunities.

What can RFID offer you?

Factory solutions
Distribution solutions
Brand protection
Traceability

Reliable, innovative and durable, with unmatched quality.

Do you have a question about the options, would like advice on the most suitable transfer, or want to know more about how to use it.